Okta has revolutionized identity and access management since its 2009 founding by providing cloud-native IAM that enables organizations to securely connect their people to technology. Headquartered in San Francisco, Okta serves over 18,000 customers globally including major enterprises adopting cloud applications and zero trust security models. The company went public in 2017 and has become synonymous with modern identity solutions.
Okta's Workforce Identity Cloud provides single sign-on, multi-factor authentication, lifecycle management, and universal directory for employee access to applications. Their Customer Identity Cloud (Auth0) enables companies to embed authentication and authorization in customer-facing applications. Okta's platform supports thousands of pre-built integrations with SaaS, on-premises, and custom applications. Their Privileged Access capabilities extend identity governance to high-risk accounts and administrative access.
The company's strength lies in their cloud-first architecture and extensive integration catalog. Okta's neutral positioning (not tied to any cloud provider or directory service) makes them attractive for multi-cloud and hybrid environments. Their API-first design supports flexible deployment and customization. The Auth0 acquisition expanded Okta's reach into customer identity use cases and developer-friendly authentication services. The company invests heavily in security with dedicated teams for identity threat research and protection.
For organizations implementing zero trust security, consolidating SaaS application access, or building customer identity capabilities, Okta delivers market-leading technology with proven reliability. Their platform approach and strong ecosystem make them suitable for enterprises ranging from mid-market to Fortune 500. Best fit for cloud-forward organizations requiring comprehensive identity governance across workforce and customer scenarios.