Rootstrap

Rootstrap

Award-winning nearshore software agency building MVPs for startups and Fortune 500 companies with rapid validation methodology.

About Rootstrap

Rootstrap is a full-service custom design and development shop that specializes in responsive web and mobile solutions, and custom applications. They help enterprises scale through outcome-driven development, working with high-growth startups and corporate leaders to accelerate their roadmap and drive innovation. With expertise in AI, data services, cloud infrastructure, web and mobile development, and UX/UI design, Rootstrap provides embedded engineers, designers, and project managers to scale teams and accelerate roadmaps, as well as a full-service product studio for new projects.

Editorial Review

Our take on Rootstrap

Rootstrap has emerged as one of the most recognized MVP development agencies in the United States, with offices in Los Angeles and New York. Since 2011, the company has shipped over 750 digital products serving clients from first-time founders to Fortune 100 enterprises.

The firm's client portfolio reads like a who's who of digital innovation: Google, Salesforce, MasterClass, Universal Music Group, and Tony Robbins have all trusted Rootstrap with critical product development. This enterprise pedigree is complemented by deep startup experience, with 25+ startups securing VC funding after working with the agency.

Rootstrap's methodology centers on validation-driven development, ensuring features are tested with real users before significant resources are committed. Their design sprint process, developed in partnership with Google, has become an industry benchmark for rapid product validation.

The team of 300+ professionals operates across the US, Uruguay, and Argentina, enabling competitive pricing while maintaining US-based project leadership. Clutch reviews consistently praise their code quality, communication, and ability to meet tight deadlines.

For organizations seeking a proven development partner with both startup agility and enterprise reliability, Rootstrap represents a top-tier choice capable of translating vision into market-validated products.

Badges & Credentials

Verified credentials and recognition earned by Rootstrap

5 badges

Verification

Verified

This agency has a verified website presence.

LinkedIn Verified

This agency has a verified LinkedIn company page.

Recognition

Top Rated

This agency has an exceptional AgencyCluster score of 80+.

Experience

15+ Years

Established in 2011. Over 15 years of experience.

Company

Mid-Size

Medium (51-200)

Awards & Recognition

Rankings earned on AgencyCluster

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About Rootstrap

Common questions about Rootstrap.

Where does Rootstrap rank on AgencyCluster?

Rootstrap has earned rankings on 12 AgencyCluster lists: Top 50 MVP Development, Top 10 DevOps & CI/CD in California, Top 50 DevOps & CI/CD, and 9 more. Their highest AgencyCluster Score is 83/100. Rankings are merit-based and determined by evidence across six evaluation pillars — agencies cannot pay for higher positions.

What are Rootstrap's strengths according to AgencyCluster?

In our evaluation for DevOps & CI/CD, Rootstrap scores 83/100 overall. Their strongest areas are Category Fit, Credibility, Proof of Work & Outcomes, Reputation, Delivery Maturity, Freshness. A high Outcomes score means they have verifiable case studies with measurable results — the most heavily weighted factor in our methodology.

How long has Rootstrap been in business?

Rootstrap was founded in 2011, giving them over a decade of experience in mvp development. In an industry where many agencies are less than 5 years old, 15+ years of sustained operations signals stability, client retention, and the ability to adapt through multiple technology cycles. Today, the team is mid-size.

Is Rootstrap a full-service agency or a specialist?

Rootstrap is listed across 3 categories on AgencyCluster: MVP Development, AI/ML Development, DevOps & CI/CD. This indicates a full-service or multi-discipline capability. Multi-service agencies can be advantageous when your project spans several disciplines (e.g., design + development + marketing). However, check their scores per category — an agency may be strong in web development but less specialized in, say, AI/ML. MVP specialists understand that speed-to-market matters more than polish. They make pragmatic technology choices that let you validate quickly while keeping the door open for scaling.

What does a typical mvp development project cost with an agency like Rootstrap?

A true lean MVP costs $25K–$100K. More complex MVPs with multiple user roles or integrations range from $80K–$200K. Avoid agencies quoting under $15K for an MVP — the result usually can't scale. These are industry benchmarks for mvp development agencies at the level AgencyCluster curates. Actual pricing for Rootstrap will depend on project scope, timeline, and complexity — contact the agency directly for a custom quote.

Is Rootstrap a verified agency?

Yes. Rootstrap has been vetted and verified by AgencyCluster's editorial team through a rigorous, multi-factor review process. Unlike self-serve directories, AgencyCluster does not accept automated submissions — every agency is evaluated manually before being published. Our vetting covers identity verification (website, LinkedIn, domain age), business legitimacy (years of operation, team size, registered presence), evidence of work (case studies, portfolio, client outcomes), reputation checks across third-party platforms, activeness and freshness of their online presence, and screening for red flags including misconduct, fraud, or misleading claims. Agencies that fail any critical check are not listed. For Rootstrap, verified signals include a functioning website, LinkedIn company profile, 15+ years of operating history (founded 2011), 12 earned rankings on curated top lists.