Tungsten Branding

Tungsten Branding has built exceptional expertise in the specialized discipline of naming. Founded in 2000, the agency focuses exclusively on creating brilliant names for companies, products, and brands across all scales from startups to Fortune 500 enterprises.

Their naming successes include widely recognized brands like PODS (Portable On Demand Storage) and Bagster (Dumpster in a Bag), demonstrating ability to create memorable, distinctive names that support brand positioning and communicate value.

With a perfect five-star rating and multiple awards for naming work, Tungsten has established themselves as specialists in a discipline that many generalist agencies treat as secondary. Their focused expertise produces superior naming outcomes.

For organizations facing critical naming decisions—whether launching new companies, products, or services—Tungsten Branding offers specialized expertise that generalist agencies cannot match. Their track record demonstrates consistent success in creating effective, protectable names.