Austin-based agency focusing on custom WooCommerce store designs with emphasis on branding integration and strong customer relationships.
Underline Labs develops web experiences and eCommerce technologies that foster stronger and valuable bonds between brands and their clients. They build eCommerce software and web experiences that create deeper, longer-lasting, higher-value relationships between brands and their customers.
Our take on Underline Labs
Underline Labs is an Austin-based agency that has built a reputation for custom WooCommerce store designs with strong emphasis on branding integration. They prioritize building lasting customer relationships throughout the development process.
Their approach focuses on creating unique store experiences that authentically represent client brands. Rather than cookie-cutter implementations, they develop customized solutions that differentiate clients in competitive markets.
Underline Labs is frequently mentioned in top WooCommerce agency rankings, indicating consistent quality delivery and industry recognition. Their customer relationship focus translates into collaborative development processes and responsive support.
For Austin-area businesses or companies nationwide seeking a WooCommerce partner who emphasizes design quality and brand integration alongside technical functionality, Underline Labs offers a compelling combination of creative and development capabilities.
Verified credentials and recognition earned by Underline Labs
Verified
This agency has a verified website presence.
LinkedIn Verified
This agency has a verified LinkedIn company page.
Top Rated
This agency has an exceptional AgencyCluster score of 80+.
10+ Years
Established in 2014. Over 10 years of experience.
Boutique
Boutique (2-10)
Rankings earned on AgencyCluster
Common questions about Underline Labs.
Underline Labs has earned rankings on 3 AgencyCluster lists: Top 10 WooCommerce Development in Texas, Top 50 WooCommerce Development, Top 25 WooCommerce Development. Their highest AgencyCluster Score is 83/100. Rankings are merit-based and determined by evidence across six evaluation pillars — agencies cannot pay for higher positions.
In our evaluation for WooCommerce Development, Underline Labs scores 83/100 overall. Their strongest areas are Category Fit, Credibility, Proof of Work & Outcomes, Reputation, Delivery Maturity, Freshness. A high Outcomes score means they have verifiable case studies with measurable results — the most heavily weighted factor in our methodology.
Underline Labs was founded in 2014, giving them over a decade of experience in woocommerce development. In an industry where many agencies are less than 5 years old, 12+ years of sustained operations signals stability, client retention, and the ability to adapt through multiple technology cycles. Today, the team is boutique.
Yes. Underline Labs has been vetted and verified by AgencyCluster's editorial team through a rigorous, multi-factor review process. Unlike self-serve directories, AgencyCluster does not accept automated submissions — every agency is evaluated manually before being published. Our vetting covers identity verification (website, LinkedIn, domain age), business legitimacy (years of operation, team size, registered presence), evidence of work (case studies, portfolio, client outcomes), reputation checks across third-party platforms, activeness and freshness of their online presence, and screening for red flags including misconduct, fraud, or misleading claims. Agencies that fail any critical check are not listed. For Underline Labs, verified signals include a functioning website, LinkedIn company profile, 12+ years of operating history (founded 2014), 3 earned rankings on curated top lists.
