Gander

Gander

Award-winning branding and graphic design studio creating thoughtful experiences for brands with soul and substance.

About Gander

Gander is an award-winning branding and graphic design studio based in New York City. They create thoughtful experiences for humans and propel brands with soul and substance, specializing in branding, packaging, web design, and art direction.

Editorial Review

Our take on Gander

Gander is an award-winning branding and graphic design studio based in New York City, known for creating thoughtful brand experiences that resonate with human emotions and needs. The agency specializes in working with brands that prioritize substance over superficiality.

Their service offerings span brand strategy, visual identity, packaging design, web design, and art direction. This comprehensive approach allows Gander to create cohesive brand experiences across all touchpoints, from initial strategy through final implementation.

Gander's portfolio demonstrates particular strength in consumer brands, food and beverage packaging, and lifestyle companies. Their design aesthetic balances contemporary sensibility with timeless appeal, resulting in work that feels fresh without chasing trends.

The studio's approach emphasizes deep research and strategic thinking before creative execution, including brand audits, consumer interviews, and archetype development. For brands seeking a design partner who prioritizes meaning and authenticity over superficial aesthetics, Gander delivers thoughtful solutions with distinctive creative flair.

Badges & Credentials

Verified credentials and recognition earned by Gander

5 badges

Verification

Verified

This agency has a verified website presence.

LinkedIn Verified

This agency has a verified LinkedIn company page.

Recognition

Top Rated

This agency has an exceptional AgencyCluster score of 80+.

Experience

10+ Years

Established in 2015. Over 10 years of experience.

Company

Small Team

Small (11-50)

Awards & Recognition

Rankings earned on AgencyCluster

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About Gander

Common questions about Gander.

Where does Gander rank on AgencyCluster?

Gander has earned rankings on 3 AgencyCluster lists: Top 25 Branding & Creative Design, Top 25 Branding & Creative Design in New York, Top 50 Branding & Creative Design. Their highest AgencyCluster Score is 88/100. Rankings are merit-based and determined by evidence across six evaluation pillars — agencies cannot pay for higher positions.

What are Gander's strengths according to AgencyCluster?

In our evaluation for Branding & Creative Design, Gander scores 88/100 overall. Their strongest areas are Category Fit, Delivery Maturity, Freshness, Credibility, Proof of Work & Outcomes, Reputation. A high Outcomes score means they have verifiable case studies with measurable results — the most heavily weighted factor in our methodology.

How long has Gander been in business?

Gander was founded in 2015, giving them over a decade of experience in branding & creative design. In an industry where many agencies are less than 5 years old, 11+ years of sustained operations signals stability, client retention, and the ability to adapt through multiple technology cycles. Today, the team is small team.

What does a typical branding & creative design project cost with an agency like Gander?

A comprehensive brand identity project (strategy + design) costs $30K–$150K. Logo and visual identity alone ranges from $10K–$50K. Brand guidelines and asset system creation costs $15K–$60K. Enterprise rebrands can exceed $250K. These are industry benchmarks for branding & creative design agencies at the level AgencyCluster curates. Actual pricing for Gander will depend on project scope, timeline, and complexity — contact the agency directly for a custom quote.

Is Gander a verified agency?

Yes. Gander has been vetted and verified by AgencyCluster's editorial team through a rigorous, multi-factor review process. Unlike self-serve directories, AgencyCluster does not accept automated submissions — every agency is evaluated manually before being published. Our vetting covers identity verification (website, LinkedIn, domain age), business legitimacy (years of operation, team size, registered presence), evidence of work (case studies, portfolio, client outcomes), reputation checks across third-party platforms, activeness and freshness of their online presence, and screening for red flags including misconduct, fraud, or misleading claims. Agencies that fail any critical check are not listed. For Gander, verified signals include a functioning website, LinkedIn company profile, 11+ years of operating history (founded 2015), 3 earned rankings on curated top lists.