World-leading brand specialists connecting business strategy to brand through consulting, design, and experience services.
Landor is a world-leading brand consultancy that helps businesses build stronger brands. They use a combination of strategic thinking, creative expertise, and technical capabilities to create brands that drive business results and transform customer experiences. With a range of services including brand strategy, design, and experience creation, Landor works with clients to define and solve business problems, ultimately making brands more valuable and less vulnerable.
Our take on Landor & Fitch
Landor & Fitch represents the merger of two legendary agencies—Landor Associates, founded in 1941 by Walter Landor, and Fitch, a leading experience design firm. Now part of WPP, this combined entity operates as one of the world's largest and most comprehensive brand consultancies.
Headquartered in San Francisco with offices in over 25 countries, Landor & Fitch has shaped some of the most recognizable brand identities in history, including the FedEx logo with its famous hidden arrow, BP's Helios mark, and Coca-Cola's evolving identity. Their work spans brand strategy, design, and experience across every conceivable industry.
The agency's capabilities now extend beyond traditional branding to include sonic branding through amp, workspace design via BDG, and motion design from ManvsMachine. This integrated offering allows them to create comprehensive brand experiences across all touchpoints.
Landor & Fitch brings unmatched scale and resources to brand challenges, making them particularly suited for global enterprises requiring consistent brand implementation across multiple markets. Their research capabilities, including the BrandAsset Valuator, provide data-driven insights that inform strategic decisions. For organizations seeking established expertise with global reach, Landor & Fitch delivers proven results.
Verified credentials and recognition earned by Landor & Fitch
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Top Rated
This agency has an exceptional AgencyCluster score of 80+.
15+ Years
Established in 1941. Over 15 years of experience.
Enterprise
Enterprise (500+)
Rankings earned on AgencyCluster