Pentagram

Pentagram has earned rankings on 5 AgencyCluster lists: Top 10 Branding & Creative Design, Top 10 Branding & Creative Design in New York, Top 25 Branding & Creative Design, and 2 more. Their highest AgencyCluster Score is 100/100. Rankings are merit-based and determined by evidence across six evaluation pillars — agencies cannot pay for higher positions.

In our evaluation for Branding & Creative Design, Pentagram scores 100/100 overall. Their strongest areas are Credibility, Proof of Work & Outcomes, Reputation, Category Fit, Delivery Maturity, Freshness. A high Outcomes score means they have verifiable case studies with measurable results — the most heavily weighted factor in our methodology.

Pentagram was founded in 1972, giving them over three decades of experience in branding & creative design. In an industry where many agencies are less than 5 years old, 54+ years of sustained operations signals stability, client retention, and the ability to adapt through multiple technology cycles. Today, the team is large team.

A comprehensive brand identity project (strategy + design) costs $30K–$150K. Logo and visual identity alone ranges from $10K–$50K. Brand guidelines and asset system creation costs $15K–$60K. Enterprise rebrands can exceed $250K. These are industry benchmarks for branding & creative design agencies at the level AgencyCluster curates. Actual pricing for Pentagram will depend on project scope, timeline, and complexity — contact the agency directly for a custom quote.

Yes. Pentagram has been vetted and verified by AgencyCluster's editorial team through a rigorous, multi-factor review process. Unlike self-serve directories, AgencyCluster does not accept automated submissions — every agency is evaluated manually before being published. Our vetting covers identity verification (website, LinkedIn, domain age), business legitimacy (years of operation, team size, registered presence), evidence of work (case studies, portfolio, client outcomes), reputation checks across third-party platforms, activeness and freshness of their online presence, and screening for red flags including misconduct, fraud, or misleading claims. Agencies that fail any critical check are not listed. For Pentagram, verified signals include a functioning website, LinkedIn company profile, 54+ years of operating history (founded 1972), 5 earned rankings on curated top lists.