Acadia (formerly Bobsled Marketing)

Acadia (formerly Bobsled Marketing)

Full-service digital growth agency for challenger brands with deep Amazon and retail media expertise, analytics, and performance marketing capabilities.

About Acadia (formerly Bobsled Marketing)

Acadia is a digital marketing agency that helps brands scale in digital spaces. They provide clients with essential components of a successful digital strategy, including operational excellence, brand protection, organic marketing, paid advertising, SEO, social media, and analytics. With a team of skilled experts, Acadia partners with brands to deliver proven results and trusted knowledge.

Editorial Review

Our take on Acadia (formerly Bobsled Marketing)

Acadia, which acquired Bobsled Marketing in 2022, is a full-service digital growth agency headquartered in Atlanta, Georgia. Bobsled Marketing was founded in 2015 by Kiri Masters as an Amazon-focused agency that quickly became one of the most respected names in marketplace management, working with hundreds of mid-sized brands across Amazon, Walmart, and Instacart.

Following the acquisition, Bobsled's retail media and marketplace practice continues to operate within Acadia with the same practitioners and leaders. The combined entity now offers a broader range of capabilities including SEO, paid media, social media, analytics, and web development alongside the core Amazon and marketplace management services that built Bobsled's reputation.

The agency's educational content legacy is notable, with founder Kiri Masters having contributed regularly to Forbes, authored two books on Amazon selling, and built a substantial thought leadership platform that established trust with hundreds of brands before they became clients. This content-driven approach to client acquisition speaks to the depth of expertise within the organization.

For mid-to-enterprise brands seeking a growth marketing partner that combines deep Amazon and retail media expertise with broader digital capabilities, Acadia offers a compelling integrated solution. The agency's focus on operational excellence, brand protection, organic marketing, and paid advertising provides a comprehensive foundation for marketplace success.

Badges & Credentials

Verified credentials and recognition earned by Acadia (formerly Bobsled Marketing)

5 badges

Verification

Verified

This agency has a verified website presence.

LinkedIn Verified

This agency has a verified LinkedIn company page.

Recognition

Top Rated

This agency has an exceptional AgencyCluster score of 80+.

Experience

10+ Years

Established in 2015. Over 10 years of experience.

Company

Small Team

Small (11-50)

Awards & Recognition

Rankings earned on AgencyCluster

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About Acadia (formerly Bobsled Marketing)

Common questions about Acadia (formerly Bobsled Marketing).

Where does Acadia (formerly Bobsled Marketing) rank on AgencyCluster?

Acadia (formerly Bobsled Marketing) has earned rankings on 2 AgencyCluster lists: Top 50 Amazon Marketing, Top 25 Amazon Marketing. Their highest AgencyCluster Score is 88/100. Rankings are merit-based and determined by evidence across six evaluation pillars — agencies cannot pay for higher positions.

What are Acadia (formerly Bobsled Marketing)'s strengths according to AgencyCluster?

In our evaluation for Amazon Marketing, Acadia (formerly Bobsled Marketing) scores 88/100 overall. Their strongest areas are Proof of Work & Outcomes, Category Fit, Credibility, Reputation, Delivery Maturity, Freshness. A high Outcomes score means they have verifiable case studies with measurable results — the most heavily weighted factor in our methodology.

How long has Acadia (formerly Bobsled Marketing) been in business?

Acadia (formerly Bobsled Marketing) was founded in 2015, giving them over a decade of experience in amazon marketing. In an industry where many agencies are less than 5 years old, 11+ years of sustained operations signals stability, client retention, and the ability to adapt through multiple technology cycles. Today, the team is small team.

Is Acadia (formerly Bobsled Marketing) a verified agency?

Yes. Acadia (formerly Bobsled Marketing) has been vetted and verified by AgencyCluster's editorial team through a rigorous, multi-factor review process. Unlike self-serve directories, AgencyCluster does not accept automated submissions — every agency is evaluated manually before being published. Our vetting covers identity verification (website, LinkedIn, domain age), business legitimacy (years of operation, team size, registered presence), evidence of work (case studies, portfolio, client outcomes), reputation checks across third-party platforms, activeness and freshness of their online presence, and screening for red flags including misconduct, fraud, or misleading claims. Agencies that fail any critical check are not listed. For Acadia (formerly Bobsled Marketing), verified signals include a functioning website, LinkedIn company profile, 11+ years of operating history (founded 2015), 2 earned rankings on curated top lists.